Dawn Farrell: Celebrating 30+ Years of Service

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Dawn Farrell started working at La Crescent State Bank in 1981. When it was acquired by Merchants Bank in 1990,she stayed to continue serving the La Crescent community. Merchants thanks Dawn for her commitment to excellence over the years. In June, she will begin a new adventure: Retirement.

How did you get started in banking?

Dawn: I’ve lived in La Crescent my entire life, and it was important to me that I stay in La Crescent to work. I applied for a Teller position at La Crescent State Bank in 1979 and actually didn’t get that job. Three years later, the position opened again and the Teller supervisor called to see if I was still interested. Naturally, I was. Eventually I moved to the proof machine to track all of the Bank’s daily transactions, which I discovered I didn’t care for. I much prefer working with people. Then I started in customer service and I knew that was where I was meant to be. When Merchants Bank acquired La Crescent State Bank in 1990 I was very happy to continue in my role.

What has changed in banking since you started your career? What hasn’t?

Dawn: Technology and regulations have changed the most. In the early days, when someone would come in to open an account we wouldn’t even ask for an ID, we’d just take down the information they gave us. Now of course we are more diligent and detail-oriented regarding our customers’ identity.

The only thing that hasn’t changed is our commitment to service. We have always cared about our customers and our community. I enjoy getting to know them and hearing their stories. I will greatly miss making those connections.

What is your favorite part about working with your customers and colleagues in the La Crescent community?

Dawn: My favorite part of my job is definitely working with customers and hearing the many stories they have to tell. It’s wonderful to find a strong bond with someone, and I’ve been fortunate to have that with a lot of my customers. I’ve also learned that everyone has their own way they manage their finances that works for them. I’ve enjoyed being able to provide additional insight for them over the years and provide education on tools we have available that may help, but they’ve taught me a lot too.

What will you miss most?

Dawn: I will miss the routine of the work day and the daily contact with people in our wonderful La Crescent community. I will not, however, miss waking up to an alarm clock!

What are some of your favorite memories?

Dawn: I have the fondest memories of the gatherings we organized. The Bank used to put on a senior breakfast with a different theme each year, and now we have great success with the Food Explosion campaign during Applefest. I remember we started that in 2010. I also adore my memories of the social events some of the bank employees would plan for ourselves, including canoe trips, bowling, golfing, hay rides and Christmas parties. We fondly refer to ourselves as “The Old Bank Ladies.” We still get together every Christmas season for a cookie exchange. Of course there are also a few customers that I will never forget.

How will you stay busy?

Dawn: I am looking forward to starting my retirement in the summer. We have 260 acres out in the country, and my husband has big plans for me to clean up our flower and vegetable gardens. We also have two children and five grandchildren. One of the grandsons wants me to play golf with him, so he’ll have to teach me to play golf. In the winter my three grandsons have hockey. My sisters and brother are retired as well and I’m sure I’ll be doing fun things with them. My husband and I will also be taking off to go on trips and doing whatever we want. I guess I’ll be staying busy!

Anything you’d like to add?

Dawn: I will miss my co-workers in La Crescent as well as the wonderful people I have connected with across the other 20 Merchants Bank locations. I’ll have to visit on occasion to say hi and keep up with what is going on in the area. I’d also like to thank the La Crescent community and our customers for their friendship over the years. You’ve all been part of a wonderful career!